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Spotter, an Akio brand logo

Welcome to our new website! We're happy to present our new logo, new design, and an offer structured around brand reputation, digital marketing and customer experience.

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Spotter co-sponsor of the Sports Business Breakfast in Doha, Qatar

On the 13th October, at the Intercontinental Doha - The City hotel, a meeting during an informal breakfast will be held between 60 French companies and the top Qatari organisations, in the presence of Eric Chevalier, Ambassador of France to the state of Qatar.

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Illustration of the "Customer experience: an original approach to communicate efficiently" post

Customer experience is all about bringing the consumer into the universe of the brand, providing a unique and unforgettable experience. The product itself is just one element of the experience. It can be applied to products, services and also to marketing. It is important to understand consumer behaviour, in order to create an emotional bond with the brand. One way of doing this is to understand and visualise the “customer journey” (the different stages of a customer’s interactions with a company/brand), and to identify what can be improved at each stage of the journey.

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Ana Athayde during her conference at the Reputation war event

Spotter will project real-time resonance and engagement as Reputation War attendees and external interested parties tweet. Spotter’s new generation app, Spotter Pulse, will qualify and analyse all #ReputationWar tweets and rank the profilic and impactful influencers.

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Qatar National Sport Day

For the first time ever for a Middle East event, Spotter will give real-time access to a Live Dashboard presenting the coverage and engagement on Qatar National Sport Day. 

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