Delivering key insights to the number #1 university in Quebec

The University of Montreal, along with its affiliates, HEC Montréal and the École Polytechnique, is ranked number 1 in Quebec for undergraduate and graduate programs and research centres. It offers more than 650 undergraduate programmes and graduate programmes. The Times Higher Education World University Rankings of 2014-2015 ranks the University of Montreal at 113th place globally.

 

Up until 2012, the web monitoring was carried out by using an alert tool, however, UdeM wanted to benefit from a more advanced platform that would enable the communications team to make better use of the results and be able to analyse the media coverage more efficiently.

With this challenge in mind, UdeM asked Spotter to create a customised solution that included having all widespread media coverage in one place, robust indexing and text-mining technology and a team of experts providing top-notch assistance. The end goal was to cut through limit the “noise”, make reporting more effective and expand the database of relevant sources.

 

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